Analysis of Service Effectiveness and Operation Policy of Trans Metro Bandung (TMB) using Customer Satisfaction Index (CSI) and Fishbein Method
Bandung is a developing city. Focus on Areas of Service Effectiveness Analysis and Operational Policies of Trans Metro Bandung (TMB) Bandung City Using the Customer Satisfaction Index (CSI) and Fishbein Methods. Trans Metro Bandung (TMB) is one of the transportation options in the city of Bandung....
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| Format: | Article |
| Language: | English |
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Bandung: Prodi Manajemen FE Universitas Langlangbuana
2022-08-01
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| Series: | Almana: Jurnal Manajemen dan Bisnis |
| Subjects: | |
| Online Access: | http://journalfeb.unla.ac.id/index.php/almana/article/view/1899 |
| _version_ | 1797422447367028736 |
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| author | Galuh Ramadhan Mangku Praja Fauzia Mulyawati Hedy Rahadian Ignatius Sudarnoso |
| author_facet | Galuh Ramadhan Mangku Praja Fauzia Mulyawati Hedy Rahadian Ignatius Sudarnoso |
| author_sort | Galuh Ramadhan Mangku Praja |
| collection | DOAJ |
| description |
Bandung is a developing city. Focus on Areas of Service Effectiveness Analysis and Operational Policies of Trans Metro Bandung (TMB) Bandung City Using the Customer Satisfaction Index (CSI) and Fishbein Methods. Trans Metro Bandung (TMB) is one of the transportation options in the city of Bandung. However, along with advances in transportation technology, many choices of this cause congestion in the city of Bandung because it is dominated by private vehicles, the lack of application of orientation to the use of public transportation in Bandung. This study aims to determine the optimization of Trans Metro Bandung using a qualitative approach with a descriptive method. Later this can be an evaluation material for UPT Trans Metro Bandung by looking at the results of the analysis of the customer satisfaction index (CSI) with a value of 63.12 and Fishbein with a value of 283.41, perceived by consumers as less effective with the description "Ineffective".
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| first_indexed | 2024-03-09T07:32:26Z |
| format | Article |
| id | doaj.art-94bf04a1f9cf41c885f8f7a6214e51db |
| institution | Directory Open Access Journal |
| issn | 2579-4892 2655-8327 |
| language | English |
| last_indexed | 2024-03-09T07:32:26Z |
| publishDate | 2022-08-01 |
| publisher | Bandung: Prodi Manajemen FE Universitas Langlangbuana |
| record_format | Article |
| series | Almana: Jurnal Manajemen dan Bisnis |
| spelling | doaj.art-94bf04a1f9cf41c885f8f7a6214e51db2023-12-03T05:47:38ZengBandung: Prodi Manajemen FE Universitas LanglangbuanaAlmana: Jurnal Manajemen dan Bisnis2579-48922655-83272022-08-016210.36555/almana.v6i2.1899Analysis of Service Effectiveness and Operation Policy of Trans Metro Bandung (TMB) using Customer Satisfaction Index (CSI) and Fishbein MethodGaluh Ramadhan Mangku Praja0Fauzia Mulyawati1Hedy Rahadian2Ignatius Sudarnoso3Universitas Langlangbuana, IndonesiaUniversitas Langlangbuana, IndonesiaUniversitas Langlangbuana, IndonesiaUniversitas Langlangbuana, Indonesia Bandung is a developing city. Focus on Areas of Service Effectiveness Analysis and Operational Policies of Trans Metro Bandung (TMB) Bandung City Using the Customer Satisfaction Index (CSI) and Fishbein Methods. Trans Metro Bandung (TMB) is one of the transportation options in the city of Bandung. However, along with advances in transportation technology, many choices of this cause congestion in the city of Bandung because it is dominated by private vehicles, the lack of application of orientation to the use of public transportation in Bandung. This study aims to determine the optimization of Trans Metro Bandung using a qualitative approach with a descriptive method. Later this can be an evaluation material for UPT Trans Metro Bandung by looking at the results of the analysis of the customer satisfaction index (CSI) with a value of 63.12 and Fishbein with a value of 283.41, perceived by consumers as less effective with the description "Ineffective". http://journalfeb.unla.ac.id/index.php/almana/article/view/1899Customer Satisfaction Index (CSI)Fishbein MethodsServiceTrans Metro Bandung |
| spellingShingle | Galuh Ramadhan Mangku Praja Fauzia Mulyawati Hedy Rahadian Ignatius Sudarnoso Analysis of Service Effectiveness and Operation Policy of Trans Metro Bandung (TMB) using Customer Satisfaction Index (CSI) and Fishbein Method Almana: Jurnal Manajemen dan Bisnis Customer Satisfaction Index (CSI) Fishbein Methods Service Trans Metro Bandung |
| title | Analysis of Service Effectiveness and Operation Policy of Trans Metro Bandung (TMB) using Customer Satisfaction Index (CSI) and Fishbein Method |
| title_full | Analysis of Service Effectiveness and Operation Policy of Trans Metro Bandung (TMB) using Customer Satisfaction Index (CSI) and Fishbein Method |
| title_fullStr | Analysis of Service Effectiveness and Operation Policy of Trans Metro Bandung (TMB) using Customer Satisfaction Index (CSI) and Fishbein Method |
| title_full_unstemmed | Analysis of Service Effectiveness and Operation Policy of Trans Metro Bandung (TMB) using Customer Satisfaction Index (CSI) and Fishbein Method |
| title_short | Analysis of Service Effectiveness and Operation Policy of Trans Metro Bandung (TMB) using Customer Satisfaction Index (CSI) and Fishbein Method |
| title_sort | analysis of service effectiveness and operation policy of trans metro bandung tmb using customer satisfaction index csi and fishbein method |
| topic | Customer Satisfaction Index (CSI) Fishbein Methods Service Trans Metro Bandung |
| url | http://journalfeb.unla.ac.id/index.php/almana/article/view/1899 |
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