Evolution of customer focus: from artisans and family businesses to CRM-systems
The process of evolution of such phenomenon as customer focus and its impact on the formation of trade relations has been considered. In order to study the phenomenon as a whole and the factors that influenced the changes in particular, a retrospective analysis from the era of craftsmanship to the p...
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| Format: | Article |
| Language: | Russian |
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State University of Management
2021-11-01
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| Series: | E-Management |
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| Online Access: | https://e-management.guu.ru/jour/article/view/163 |