PARADOXO DE INOVAÇÃO NO CLUSTER DO VINHO: O CASO DA REGIÃO DE MARCADA DO DOURO
This paper aims firstly to examine the innovation within the cluster of a traditional European wine region (Region of the Douro - Portugal), characterized by the so-called model of terroir in wine, an economic structure supported by a large number of growers, small and medium-sized wineries and high...
| Main Authors: | , , , |
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| Format: | Article |
| Language: | English |
| Published: |
Fundação Getulio Vargas, Escola de Administração de Empresas de São Paulo
2013-05-01
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| Series: | RAE: Revista de Administração de Empresas |
| Subjects: | |
| Online Access: | http://rae.fgv.br/sites/rae.fgv.br/files/artigos/10.1590-0034-7590201300300004.pdf |