Objects of marketing in student sports
The article analyzes the main objects of marketing in Russian student sports, examines the opportunities for marketing in university sports– international sporting events and sports organizations that create and earn from their marketing products. The relevance of this study is justified b...
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| Format: | Article |
| Language: | English |
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Saratov State University
2023-05-01
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| Series: | Физическое воспитание и студенческий спорт |
| Subjects: | |
| Online Access: | https://sport-journal.sgu.ru/sites/sport-journal.sgu.ru/files/text-pdf/2023/05/gorelikov.pdf |