SOCIAL MEDIA INFLUENCERS AND IMAGE OF NATIONS: APPROPRIATING THE ENERGIES OF SELECT NIGERIAN SMIS TO BOOST NIGERIA’S GLOBAL REPUTATION

Nigerian has been grappling with battered image since independence but more so since the return of the nation to civilian rule in 1999. The various governments, conscious of the importance of good reputation at a time interdependence among nations is a necessity, have been embarking on image laundry...

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Bibliographic Details
Main Authors: Ntiense Usua, Isomgboawaji Ntente Ruth Ijah
Format: Article
Language:English
Published: Universidade Feevale 2023-03-01
Series:Brazilian Creative Industries Journal
Subjects:
Online Access:https://periodicos.feevale.br/seer/index.php/braziliancreativeindustries/article/view/3220