ACTIVATORS OF PERCEPTION OF PHRASEOLOGICAL UNITS IN THE INFLUENTIAL ASPECT OF MEDIA
This article is devoted to the analysis of phraseological units in newspaper headlines and their suggestive features. The relevance of application of neurolinguistic programming is accentuated in this aspect. It was found that the activation of the title suggestion is done through the sensory speci...
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| Format: | Article |
| Language: | Bulgarian |
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Odessa I. I. Mechnykov National University
2015-10-01
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| Series: | Записки з українського мовознавства |
| Subjects: | |
| Online Access: | http://zum.onu.edu.ua/article/view/129964 |