Documentation of New Promotion Approaches in Small and Medium Sized Businesses of the Textile Industry
The most important marketing activity of the owner/manager of SMEs is to concentrate on entrepreneurial promotion methods of their businesses. New and entrepreneurial promotion plays a leading role in progress and development of SMEs. There has been an emerging concentration on the concept of promot...
| Main Authors: | , |
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| Format: | Article |
| Language: | fas |
| Published: |
University of Isfahan
2012-06-01
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| Series: | تحقیقات بازار یابی نوین |
| Subjects: | |
| Online Access: | http://uijs.ui.ac.ir/nmrj/browse.php?a_code=A-10-568-1&slc_lang=en&sid=1 |