Research on the Impact of Outlets’ Experience Marketing and Customer Perceived Value on Tourism Consumption Satisfaction and Loyalty

The research object of this subject, through cooperation with Shanghai International Fashion Education Center, a fashion travel education institution, is a convenient sample for the members of its “Japan Fashion Travel Project,” using quantitative research methods and research tools for questionnair...

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Bibliographic Details
Main Authors: Jingyu Dai, Liang Zhao, Qiang Wang, Hailiang Zeng
Format: Article
Language:English
Published: Frontiers Media S.A. 2022-08-01
Series:Frontiers in Psychology
Subjects:
Online Access:https://www.frontiersin.org/articles/10.3389/fpsyg.2022.944070/full