CONSUMER SATISFACTION MODEL N. KANO AS THE BASIS FOR THE DEVELOPMENT OF THE CONCEPT OF AN INNOVATIVE APPROACH TO MANAGEMENT IN THE 1990S
The main characteristics of the model of customer satisfaction N. Kano are considered from the standpoint of the need for strategic innovative development of a controlled socio-economic system. It is shown that the N. Kano model of market dynamics underlying the concept of an innovative approach to...
| Main Author: | |
|---|---|
| Format: | Article |
| Language: | Russian |
| Published: |
Real Economy Publishing House
2019-07-01
|
| Series: | Стратегии бизнеса |
| Subjects: | |
| Online Access: | https://www.strategybusiness.ru/jour/article/view/549 |