Towards a model of normative diagnosis in the organizational context: The evaluative model of normative appeals

Purpose: The aim of the present work is to advance in a topic that has received little attention in the literature: normative diagnosis; contributing new empirical evidence to a recently proposed model: The Evaluative Model of Normative Appeals (EMNA). Design/methodology/approach: Two field studies...

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Bibliographic Details
Main Authors: Sergio Salgado, Luis Oceja, Maite Beramendi, Carolina González
Format: Article
Language:Catalan
Published: OmniaScience 2018-06-01
Series:Intangible Capital
Subjects:
Online Access:http://www.intangiblecapital.org/index.php/ic/article/view/1232