Lack of IT and digital marketing professionals in hospitality: is it education's fault?

Lack of IT and digital marketing professionals in hospitality: is it education's fault?

Information technology (IT) and digital marketing are perceived as the driving forces for promoting the development of the hospitality industry in a competitive market. However, there is a global shortage of workers to fill related positions, which hinders the sustainable growth of this industry. Th...

Full description

Bibliographic Details
Main Authors: Jianwei Qian, Pearl M.C. Lin, Rob Law, Xue Li
Format: Article
Language:English
Published: Elsevier 2022-12-01
Series:Heliyon
Subjects:
IT professionals
Digital marketing professionals
Hospitality education
Curriculum updating
Career orientation
Online Access:http://www.sciencedirect.com/science/article/pii/S240584402203290X

Internet

http://www.sciencedirect.com/science/article/pii/S240584402203290X

Similar Items