The effectiveness of social media based on photo and video sharing to-wards online purchase intention
Internet users in Indonesia have reached 88.1 million and around 79 million are active social media users. The high phenomenon of using social media which is considered quite effective for promotion and sales is used by marketers in developing their business through online marketing on social media...
Main Authors: | , , , |
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Format: | Article |
Language: | English |
Published: |
Universitas Islam Indonesia
2020-08-01
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Series: | Jurnal Siasat Bisnis |
Subjects: | |
Online Access: | https://hmts.civil.uii.ac.id/JSB/article/view/15351 |