Service quality in the banking sector: Concept and measurement
During their life, most citizens of developed countries use banking services, with the quality of these services being the most important feature for them. Therefore, this article will consider the concept and measurement of the quality of banking services. It will present results of the explorative...
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Format: | Article |
Language: | English |
Published: |
Faculty of Economics & Business, Zagreb, CROMAR (Croatian Union of Marketing Associations)
2006-12-01
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Series: | Tržište |
Subjects: | |
Online Access: | http://hrcak.srce.hr/file/34570 |