Service quality in the banking sector: Concept and measurement

During their life, most citizens of developed countries use banking services, with the quality of these services being the most important feature for them. Therefore, this article will consider the concept and measurement of the quality of banking services. It will present results of the explorative...

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Bibliographic Details
Main Author: Mario Pepur
Format: Article
Language:English
Published: Faculty of Economics & Business, Zagreb, CROMAR (Croatian Union of Marketing Associations) 2006-12-01
Series:Tržište
Subjects:
Online Access:http://hrcak.srce.hr/file/34570