Shock in Public Service Advertising

Public Service Shockvertising witnessed, in the recent few decades, wide spread or boom in several countries worldwide, as advertisers began to look at the same as an effective means as per which they can draw attention, persuade and influence through using horrible images for intimidation or bold o...

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Bibliographic Details
Main Author: Samar Hany
Format: Article
Language:Arabic
Published: Arab Association for Islamic Civilization and Art 2017-10-01
Series:Journal of Architecture, Art & Humanistic Science
Subjects:
Online Access:https://mjaf.journals.ekb.eg/article_21574.html