The Marketing Power of TikTok: A Content Analysis in Higher Education
Nowadays, social media is a common thing for every generation. Aside from entertainment and education, there are numerous business applications for this technology. By using social media, marketers can display their products in creative ways, such as creating videos. One of the most popular social m...
| Main Authors: | , , , |
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| Format: | Article |
| Language: | English |
| Published: |
Bina Nusantara University
2022-06-01
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| Series: | Binus Business Review |
| Subjects: | |
| Online Access: | https://journal.binus.ac.id/index.php/BBR/article/view/8014 |