An Analysis of the Impact of Market Orientation on Business Performance: The Mediating Role of Social Networks Acceptance
IntroductionThis study aims at investigating the relationship between market orientation, social networks acceptance, and business performance. These variables have been acknowledged by various scholars as having a significant impact on company performance. Company performance is influenced by a var...
Main Authors: | , , |
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Format: | Article |
Language: | fas |
Published: |
Allameh Tabataba'i University Press
2023-09-01
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Series: | مطالعات رسانههای نوین |
Subjects: | |
Online Access: | https://nms.atu.ac.ir/article_16409_04093ad46f106a2851f068a8929023ec.pdf |