PERSPEKTIF GENDER DALAM REPRESENTASI IKLAN

Reconstructing women to obtain a role equal to that of man requires cognizance on how to reconstruct the dominant ideology of patriarch. Ads representation plays as a means of legitimating or preserving ideology and social phenomena. However%2C ultimately%2C the ads representation also reflects soci...

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Bibliographic Details
Main Author: Arief Agung Suwasana
Format: Article
Language:English
Published: Petra Christian University 2001-01-01
Series:Nirmana
Online Access:http://puslit2.petra.ac.id/ejournal/index.php/dkv/article/view/16068