KOMUNIKASI CITY BRANDING “BADUNG THE SOUL OF BALI” UNTUK MEMASARKAN DAYA TARIK WISATA OLEH DINAS PARIWISATA KABUPATEN BADUNG
One type of tourism marketing in an area is through city branding. Badung Regency has had a city branding with the slogan "Badung the Soul of Bali" since 2018. The Badung Regency city branding was created as a tourism promotion program for Badung Regency. However, in its launch, the public...
| Main Authors: | , , |
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| Format: | Article |
| Language: | Indonesian |
| Published: |
Universitas Udayana
2024-01-01
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| Series: | Jurnal IPTA |
| Online Access: | https://ojs.unud.ac.id/index.php/pariwisata/article/view/89115 |