The Construction of A Strategic Issue: Issue Selling as A Narrative Process
For the past 30 years, the issue-selling movement has uncovered the vast repertoire of actions by which ‘sellers’ persuade a decision-maker that an issue is strategic. While these works have a rational and teleological conception of this phenomenon, implying that the strategic scope of the issue is...
| Main Authors: | , , |
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| Format: | Article |
| Language: | English |
| Published: |
Association International de Management Stratégique (AIMS)
2024-03-01
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| Series: | M@n@gement |
| Subjects: | |
| Online Access: | https://management-aims.com/index.php/mgmt/article/view/5778/17006 |