Corporate social responsibility impact on talent retention among Generation Y

Corporate social responsibility impact on talent retention among Generation Y

Purpose – As the new emerging workforce, Generation Y (Gen Y) is said to be demanding, influential and possessing strong bargaining power. This study examines the impact of corporate social responsibility (CSR) on employee retention among Gen Y in the accounting profession. CSR is widely researched...

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Bibliographic Details
Main Authors: Intan Azurin Zainee, Fadilah Puteh
Format: Article
Language:Portuguese
Published: Emerald Publishing 2020-12-01
Series:REGE Revista de Gestão
Subjects:
corporate social responsibility
gen y
employee retention
Online Access:https://www.emerald.com/insight/content/doi/10.1108/REGE-06-2019-0070/full/pdf?title=corporate-social-responsibility-impact-on-talent-retention-among-generation-y

Internet

https://www.emerald.com/insight/content/doi/10.1108/REGE-06-2019-0070/full/pdf?title=corporate-social-responsibility-impact-on-talent-retention-among-generation-y

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