QUALITY OF HOTEL SERVICES AS A FACTOR DETERMINING THE TRUST OF CUSTOMERS – CONSUMER RESEARCH

QUALITY OF HOTEL SERVICES AS A FACTOR DETERMINING THE TRUST OF CUSTOMERS – CONSUMER RESEARCH

The aim of the study was to investigate the respondents' opinion about the quality of hotel services as a factor conditioning the trust of customers occupying accommodation facilities in the province of Silesia. The study was conducted in late May and June 2013 among 100 respondents. In orde...

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Bibliographic Details
Main Authors: Jerzy Cieślik, Ewa Cieślik, Agnieszka Siembida, Monika Brożek
Format: Article
Language:English
Published: University of Life Sciences in Poznań 2017-06-01
Series:Journal of Agribusiness and Rural Development
Subjects:
hotel services
quality of service
customer trust
Online Access:http://www.jard.edu.pl/tom44/zeszyt2/art_27.pdf

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