Market Orientation, Learning Orientation and SMES Performance: The Mediating Role of Innovation

This study aims to empirically demonstrate the relationship of market orientation, learning orientation on innovation and business performance within the scope of the small and medium enterprises (SMEs). Besides, this research also explaines the importance of company's innovation as a mediatin...

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Bibliographic Details
Main Authors: Aris Tri Haryanto, Tulus Haryono, Hunik Sri Runing Sawitri
Format: Article
Language:English
Published: EconJournals 2017-01-01
Series:International Review of Management and Marketing
Online Access:https://www.econjournals.com/index.php/irmm/article/view/3527