Using the Higher Education Performance Framework to Assess Service Quality and Satisfaction among Private University Students

The theory of higher education performance (HEdPERF) developed by Firdaus (2006), comprising academic, non-academic, reputation, access, programme and health aspects of service quality (SQ), is adapted and used to interpret the customer satisfaction among a stratified sample of students at private...

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Main Authors: Eric E. Mang’unyi, Krishna K. Govender
Format: Article
Language:English
Published: EconJournals 2017-09-01
Series:International Review of Management and Marketing
Subjects:
Online Access:https://dergipark.org.tr/tr/pub/irmm/issue/32110/356027?publisher=http-www-cag-edu-tr-ilhan-ozturk
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author Eric E. Mang’unyi
Krishna K. Govender
author_facet Eric E. Mang’unyi
Krishna K. Govender
author_sort Eric E. Mang’unyi
collection DOAJ
description The theory of higher education performance (HEdPERF) developed by Firdaus (2006), comprising academic, non-academic, reputation, access, programme and health aspects of service quality (SQ), is adapted and used to interpret the customer satisfaction among a stratified sample of students at private universities in Kenya, using a hypothetico-deductive viewpoint. From the data analysed from 522 self-completed surveys, it became apparent from a prediction of the level of SQ delivered, that there were no significant differences across SQ indexes among the students. It is opined that the “HEdPERF” model can enable HE managers to identify aspects by which students gauge the quality of the service. Managers need to pay more attention on managing the students’ overall satisfaction, by bridgeng the “gap” through improved academic and health service provision. Future researchers may also use combined methodological approaches to eliminate the limitations of a single method.
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spelling doaj.art-9c15b715eef44913a30b17e87c64c5af2023-02-15T16:13:25ZengEconJournalsInternational Review of Management and Marketing2146-44052017-09-01732993091032Using the Higher Education Performance Framework to Assess Service Quality and Satisfaction among Private University StudentsEric E. Mang’unyiKrishna K. GovenderThe theory of higher education performance (HEdPERF) developed by Firdaus (2006), comprising academic, non-academic, reputation, access, programme and health aspects of service quality (SQ), is adapted and used to interpret the customer satisfaction among a stratified sample of students at private universities in Kenya, using a hypothetico-deductive viewpoint. From the data analysed from 522 self-completed surveys, it became apparent from a prediction of the level of SQ delivered, that there were no significant differences across SQ indexes among the students. It is opined that the “HEdPERF” model can enable HE managers to identify aspects by which students gauge the quality of the service. Managers need to pay more attention on managing the students’ overall satisfaction, by bridgeng the “gap” through improved academic and health service provision. Future researchers may also use combined methodological approaches to eliminate the limitations of a single method.https://dergipark.org.tr/tr/pub/irmm/issue/32110/356027?publisher=http-www-cag-edu-tr-ilhan-ozturkprivate higher education service quality student satisfaction
spellingShingle Eric E. Mang’unyi
Krishna K. Govender
Using the Higher Education Performance Framework to Assess Service Quality and Satisfaction among Private University Students
International Review of Management and Marketing
private higher education
service quality
student satisfaction
title Using the Higher Education Performance Framework to Assess Service Quality and Satisfaction among Private University Students
title_full Using the Higher Education Performance Framework to Assess Service Quality and Satisfaction among Private University Students
title_fullStr Using the Higher Education Performance Framework to Assess Service Quality and Satisfaction among Private University Students
title_full_unstemmed Using the Higher Education Performance Framework to Assess Service Quality and Satisfaction among Private University Students
title_short Using the Higher Education Performance Framework to Assess Service Quality and Satisfaction among Private University Students
title_sort using the higher education performance framework to assess service quality and satisfaction among private university students
topic private higher education
service quality
student satisfaction
url https://dergipark.org.tr/tr/pub/irmm/issue/32110/356027?publisher=http-www-cag-edu-tr-ilhan-ozturk
work_keys_str_mv AT ericemangunyi usingthehighereducationperformanceframeworktoassessservicequalityandsatisfactionamongprivateuniversitystudents
AT krishnakgovender usingthehighereducationperformanceframeworktoassessservicequalityandsatisfactionamongprivateuniversitystudents