ANÁLISE PROPOSICIONAL QUANTITATIVA APLICADA À PESQUISA EM ADMINISTRAÇÃO

ANÁLISE PROPOSICIONAL QUANTITATIVA APLICADA À PESQUISA EM ADMINISTRAÇÃO

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The analysis of interviews with open-ended questions is a common practice amongst researchers in the field of Management. Thedifficulty therein is to convert the linguistic data into categories or quantitative values for subsequent statistical treatment. Proposals made to this end generally entail c...

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Bibliographic Details
Main Authors: Adriana Beatriz Madeira, Marcos Lopes, Viviana Giampaoli, José A. G. da Silveira
Format: Article
Language:English
Published: Fundação Getulio Vargas, Escola de Administração de Empresas de São Paulo 2011-07-01
Series:RAE: Revista de Administração de Empresas
Subjects:
Quantitative propositional analysis
content analysis
correspondence analysis
research methods
research in management
Online Access:http://rae.fgv.br/sites/rae.fgv.br/files/artigos/10.1590_S0034-7590201100040006.pdf

Internet

http://rae.fgv.br/sites/rae.fgv.br/files/artigos/10.1590_S0034-7590201100040006.pdf

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