HYPERMARKET'S ADAPTING AT THE FINANCIAL CRISIS CONDITIONS
The financial crisis is a global phenomenon that has marked the evolution of all economic sectors. The drastic change of the consumer behavior has led the trade companies to choose between two survival strategies: the product development strategy and the exit strategy.Carrefour company bases its str...
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| Format: | Article |
| Language: | English |
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Romanian Foundation for Business Intelligence
2013-10-01
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| Series: | SEA: Practical Application of Science |
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| Online Access: |
http://seaopenresearch.eu/Journals/articles/SPAS_2_15.pdf
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