Programas Sociais Corporativos e Capital Social: Proposta de Qualificação

There is a discourse that has already spread in the social imaginary that identifies the company as the best qualified actor for solving social problems, given their competence when it comes to facing the globalized and competitive market. Nevertheless, we argue that behind this point of view there...

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Bibliographic Details
Main Authors: Janaina Macke, Rosinha Machado Carrion, Eliete Kunrath Dilly
Format: Article
Language:English
Published: Associação Nacional de Pós-Graduação e Pesquisa em Administração (ANPAD) 2010-09-01
Series:RAC: Revista de Administração Contemporânea
Subjects:
Online Access:http://www.anpad.org.br/periodicos/arq_pdf/a_1094.pdf