Impact of consumer information capability on green consumption intention: the role of green trust and media publicity
In the context of the digital information era, consumers’ information capability plays a crucial role in shaping their green consumption intention. To delve deeper into the dynamics of how information capability influences consumers’ green consumption intention, this study constructs a theoretical m...
| Main Authors: | , , |
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| Format: | Article |
| Language: | English |
| Published: |
Frontiers Media S.A.
2023-10-01
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| Series: | Frontiers in Psychology |
| Subjects: | |
| Online Access: | https://www.frontiersin.org/articles/10.3389/fpsyg.2023.1247479/full |