Innovative strategies of bank
The article deals with the specifics of banking innovations, the global trends of innovative strategies in the banking sector was described, analyzed the necessary methodology for their implementation, proposed plan of innovative activities and its possible application in Ukraine.
| Main Authors: | , |
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| Format: | Article |
| Language: | English |
| Published: |
Sumy State University
2012-03-01
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| Series: | Marketing i Menedžment Innovacij |
| Subjects: | |
| Online Access: | http://mmi.fem.sumdu.edu.ua/sites/default/files/mmi2012_1_169_173.pdf |