Does transaction atmosphere influence the decision-making behaviour of investors?

The profitability of impact investments ranges from a return on investment to market returns. To accomplish social goals, certain investors forgo part of the financial return. This approach opposes the concepts of conventional finance theory, which see the individual as a rational profit-maximizing...

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Bibliographic Details
Main Authors: Christa Hangl, Matthias Ortner
Format: Article
Language:English
Published: ACRN Publishing 2022-09-01
Series:ACRN Journal of Finance and Risk Perspectives
Subjects:
Online Access:https://www.acrn-journals.eu/resources/JOFRP11d.pdf