Branding using Video Storytelling Approach: Bungbulang’s Village Identity

The tourism sector is one of the most important aspects in its participation in building the economy of a country. Particularly in West Java, there are many places that can be developed, one of which is Bungbulang Village in Cianjur. However, Bungbulang Village faced many problems. Even though it ha...

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Bibliographic Details
Main Authors: Rahayu Rr Ratna Amalia, Ratum Arifpermana, Zaini Sangid Gani, Fadillah Citra
Format: Article
Language:English
Published: EDP Sciences 2023-01-01
Series:E3S Web of Conferences
Online Access:https://www.e3s-conferences.org/articles/e3sconf/pdf/2023/25/e3sconf_icobar2023_04041.pdf