Tapping public sentiments on Twitter for tourism insights: a study of famous Indian heritage sites
Purpose – Twitter is the most widely used platform with an open network; hence, tourists often resort to Twitter to share their travel experiences, satisfaction/dissatisfaction and other opinions. This study is divided into two sections, first to provide a framework for understanding public sentimen...
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| Format: | Article |
| Language: | English |
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Emerald Publishing
2022-10-01
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| Series: | International Hospitality Review |
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| Online Access: | https://www.emerald.com/insight/content/doi/10.1108/IHR-03-2021-0021/full/pdf |