The impact of artificial intelligence on commercial management

The essence of this research is to shed light on use and importance of artificial intelligence (AI) in commercial activity. As such, the objective of the present study is to understand the impact of AI tools on the development of business functions and if they can be affirmed as a means of help or a...

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Bibliographic Details
Main Authors: Renato Costa, Álvaro Dias, Leandro Pereira, José Santos, André Capelo
Format: Article
Language:English
Published: LLC "CPC "Business Perspectives" 2020-01-01
Series:Problems and Perspectives in Management
Subjects:
Online Access:https://businessperspectives.org/images/pdf/applications/publishing/templates/article/assets/12967/PPM_2019_04_Costa.pdf