American Consumer’s Attitudes towards Different Airline Companies Channels: A Comparison of transaction Methods

Consumers are increasingly challenging better performance from companies, and these demands are being met through improvements in technology and flexibility of services. As a re- sult of recent progresses and developments in electronic marketing, the physical locations of brick and mortar businesse...

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Bibliographic Details
Main Authors: Talha Harcar, Ugur Yucelt
Format: Article
Language:English
Published: Instituto de Investigación Social y Turismo 2012-04-01
Series:PASOS Revista de Turismo y Patrimonio Cultural
Subjects:
Online Access:http://ojsull.webs.ull.es/index.php/Revista/article/view/2187