Enhancing Marketing Strategy for Agri-Shops in Academic Institutions in Thailand
This study addresses the marketing needs of agricultural product shops located at academic institutions in Bangkok, Thailand. The aim was to develop an effective marketing strategy that caters to the diverse consumer groups visiting the farm shop. Data were collected through a structured questionnai...
| Main Authors: | , , , |
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| Format: | Article |
| Language: | English |
| Published: |
Agricultural Extension Society of Nigeria
2024-04-01
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| Series: | Journal of Agricultural Extension |
| Subjects: | |
| Online Access: | https://www.journal.aesonnigeria.org/index.php/jae/article/view/3991 |