Interesting and impressive: exploring design factors for product graphics interchange format to enhance engagement
Product graphics interchange formats (GIFs) employ this format to show the features of the product and make up for the lack of physical experience online. These GIFs have been widely applied in domains such as e-shopping and social media, aiming to interest and impress viewers. Contrary to this wide...
| Main Authors: | , , , , , , |
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| Format: | Article |
| Language: | English |
| Published: |
Cambridge University Press
2023-01-01
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| Series: | Design Science |
| Subjects: | |
| Online Access: | https://www.cambridge.org/core/product/identifier/S205347012300029X/type/journal_article |