Role of service automation on guest experience of hotel industry

Role of service automation on guest experience of hotel industry

Purpose – This study examines the impact of service automation (SA) on value creation (VC) and guest experience (GE) in the hotel industry to provide recommendations on how the hotel industry can rebuild from the impact of Covid-19 and meet future growth challenges. Design – The constructs of the...

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Bibliographic Details
Main Authors: Swagat Praharaj, Bibhuti Bhusan Mishra, Uma Sankar Mishra, Rashmi Ranjan Panigrahi, Padma Charan MISHRA
Format: Article
Language:English
Published: Faculty of tourism and hospitality management 2023-06-01
Series:Tourism and Hospitality Management
Subjects:
service automation
value creation
guest experience;
Online Access:https://thm.fthm.hr/images/issues/vol29no2/

Internet

https://thm.fthm.hr/images/issues/vol29no2/

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