Classification of Franchise Networks in the Retail Trade

The article clarifies the definitions of the concepts of «franchise network», «franchise trade network», «franchise retail network», which is substantiated by the lack of a unified approach to interpretation of these concepts. The classification of franchise networks in the retail trade taking in...

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Bibliographic Details
Main Author: Grygorenko Tetyana M.
Format: Article
Language:English
Published: PH "INZHEK" 2016-11-01
Series:Problemi Ekonomiki
Subjects:
Online Access:http://www.problecon.com/export_pdf/problems-of-economy-2016-4_0-pages-114_119.pdf