Innovation Strategies of the Spanish Agri-Food Sector in Response to the Black Swan COVID-19 Pandemic

Health, financial, and social crises cause variations in the buying behaviour of food consumers as well as in the value they assign to food attributes and the place of purchase, leading to consumers with profiles that are more susceptible to these changes than others. Thus, it was observed that 61.4...

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Bibliographic Details
Main Authors: Margarita Brugarolas, Laura Martínez-Carrasco, Adrián Rabadán, Rodolfo Bernabéu
Format: Article
Language:English
Published: MDPI AG 2020-12-01
Series:Foods
Subjects:
Online Access:https://www.mdpi.com/2304-8158/9/12/1821