Effect of E-Service Quality and Customer Trust on Zalora User Behavior
The introduction of technology has brought about considerable changes in consumer shopping habits, particularly with the advent of e-commerce platforms. E-commerce has transformed the manner in which consumers shop by offering increased flexibility, convenience, and ease of use. However, to sustain...
Main Authors: | , |
---|---|
Format: | Article |
Language: | English |
Published: |
cita konsultindo
2024-02-01
|
Series: | Asian Journal of Management, Entrepreneurship and Social Science |
Subjects: | |
Online Access: | https://www.ajmesc.com/index.php/ajmesc/article/view/727 |