Consistency of Higher Education Institutions’ Strategies: A Study Based on the Stakeholders’ Perception using the Balanced Scorecard
The strategic orientation of the company was conceived as a management tool known as the Balanced Scorecard (BSC), which aims to measure and monitor the strategy in action. The objective of this study was to verify the strategic consistency in the perception of the stakeholders at Private Higher Edu...
| Main Authors: | , , |
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| Format: | Article |
| Language: | English |
| Published: |
Conselho Federal de Contabilidade (CFC)
2016-10-01
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| Series: | Revista de Educação e Pesquisa em Contabilidade |
| Subjects: | |
| Online Access: | http://www.repec.org.br/index.php/repec/article/view/1445 |