Location-based Services as Marketing Promotional Tools to Provide Value-added in E-tourism

Purpose:  E-tourism is the most cost-effective way to communicate with the target market and to publish information. It is also an easy way for customers to buy travel products. Recent advances in mobile communication technologies are leading the way for the next generation of travel commercial appl...

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Bibliographic Details
Main Authors: Sara Mohammadi, Abdolhadi Darzian Azizi, Niloufar Hadian
Format: Article
Language:English
Published: Allameh Tabataba'i University Press 2021-03-01
Series:International Journal of Digital Content Management
Subjects:
Online Access:https://dcm.atu.ac.ir/article_13683_4c4edf278ee54806fcf2c1925e44ac41.pdf