Study of Marketing Strategy Formulation at Ok Clean Laundry using SWOT Analysis

Ok Clean Laundry is a type of individual business that is engaged in several services. The purpose of this research is to formulate a marketing strategy that can be applied to Ok Clean Laundry. This study uses the formulation of a marketing strategy in order to develop and be sustainable by formulat...

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Bibliographic Details
Main Authors: Awal Muhammad, Arifudin Aldisa, Herdjiono Irine
Format: Article
Language:English
Published: EDP Sciences 2022-01-01
Series:SHS Web of Conferences
Subjects:
Online Access:https://www.shs-conferences.org/articles/shsconf/pdf/2022/19/shsconf_icss2022_03027.pdf