The Experimental Survey on Role of Gamification on Employee Loyalty and Motivation

This research has been done to investigate the effect of gamification on employees' motivation and loyalty. This work is a strategic, experimental and applied research and the data have been collected using a questionnaire. The statistical population of this research includes all Babolsar branc...

Ausführliche Beschreibung

Bibliographische Detailangaben
Hauptverfasser: Aboalhassan Hosseini, Mehdi raoof
Format: Artikel
Sprache:fas
Veröffentlicht: Allameh Tabataba'i University Press 2019-09-01
Schriftenreihe:مطالعات مدیریت بهبود و تحول
Schlagworte:
Online Zugang:https://jmsd.atu.ac.ir/article_10419_76772038c8028671629a5aa70f3fbb95.pdf