When Ads Become Invisible: Minors’ Advertising Literacy While Using Mobile Phones

It has been traditionally estimated that children begin to understand the persuasive intent of advertising at about the age of 8 which is when they acquire the skills of adult consumers. The ability to identify and interpret the persuasive content that minors are exposed to via mobile phones was ana...

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Những tác giả chính: Beatriz Feijoo, Charo Sádaba
Định dạng: Bài viết
Ngôn ngữ:English
Được phát hành: Cogitatio 2022-03-01
Loạt:Media and Communication
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Truy cập trực tuyến:https://www.cogitatiopress.com/mediaandcommunication/article/view/4720