Towards a dynamic analysis of multiple-store shopping: evidence from Spanish panel data

This paper aims to determine why consumer purchasing of fast moving consumer goods varies over time in Spain. More specifically, our objective is to explain multiple-store shopping in the households belonging to the Spanish Nielsen Homescan consumer panel that provides information about household sh...

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Bibliographic Details
Main Authors: Noemí Martínez-Caraballo, Manuel Salvador, Carmen Berné, Pilar Gargallo
Format: Article
Language:English
Published: Vilnius Gediminas Technical University 2013-02-01
Series:Journal of Business Economics and Management
Subjects:
Online Access:https://journals.vgtu.lt/index.php/JBEM/article/view/3708