Transfer Factor Of Franchising In Food And Beverage Industry: A Case Study In Vietnam
usiness result of the franchise outlets in food and beverage industry is influenced by many factors including transfer, receipt, relation quality and environment one. This study aims to clarify which and how the transfer factors could influence business result of franchise ou...
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Format: | Article |
Language: | Vietnamese |
Published: |
TẠP CHÍ KHOA HỌC ĐẠI HỌC MỞ THÀNH PHỐ HỒ CHÍ MINH
2020-08-01
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Series: | Tạp chí Khoa học Đại học Mở Thành phố Hồ Chí Minh - Kinh tế và Quản trị kinh doanh |
Subjects: | |
Online Access: | https://journalofscience.ou.edu.vn/index.php/econ-vi/article/view/770 |