Building Trust in E-Commerce: A Practical Trust Guide for Evaluation
Market power in electronic marketplaces is increasingly developing into a monopoly. Digital pioneers like Amazon and eBay do not want to give up their market share easily. Especially, Small and Medium Enterprises, which try to offer their services online, have great difficulties in gaining market sh...
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Format: | Article |
Language: | English |
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Istanbul University
2022-12-01
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Series: | Alphanumeric Journal |
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Online Access: |
http://alphanumericjournal.com/media/Issue/volume-10-issue-2-2022/building-trust-in-e-commerce-a-practical-trust-guide-for-evaluation.pdf
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