Packaging and Branding Strategy to Increase the Competitiveness of Bolu Jadul Business in Bulungan Village, Jepara

This community development focuses on increasing the competitiveness of partners in the home industry-based processed cake business. The subject of devotion leads to the development of product quality with various innovations. The goal is including the lack of innovation in the marketing process, ca...

وصف كامل

التفاصيل البيبلوغرافية
المؤلفون الرئيسيون: Isna Istiqomah, Hefied Adibatul Husna, Khofifatul Lubaba, Ahmad Saefudin, Hudi Hudi
التنسيق: مقال
اللغة:Indonesian
منشور في: Asosiasi Dosen Pengembang Masyarakat (ADPEMAS) Forum Komunikasi Dosen Peneliti (FKDP) 2021-05-01
سلاسل:Engagement: Jurnal Pengabdian Kepada Masyarakat
الموضوعات:
الوصول للمادة أونلاين:http://engagement.fkdp.or.id/index.php/engagement/article/view/655