Black Squares for Black Lives? Performative Allyship as Credibility Maintenance for Social Media Influencers on Instagram
In June 2020, millions of Instagram users shared black squares along with hashtags including #BlackOutTuesday and #BlackLivesMatter before pausing their social media content for the day. At first in solidarity with the music industry, the black squares were co-opted by uninformed users hoping to sho...
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Format: | Article |
Language: | English |
Published: |
SAGE Publishing
2022-02-01
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Series: | Social Media + Society |
Online Access: | https://doi.org/10.1177/20563051221080473 |