Intertemporal preference reversals are associated with early activation of insula and sustained preferential processing of immediate rewards in visual cortex

Abstract Decision makers tend to give magnified significance to immediately available rewards which leads to intertemporal preference reversals, which is a form of self-control failure. The objective of the present study was to understand the cognitive and neural underpinnings of this phenomenon usi...

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Bibliographic Details
Main Authors: Sathya Narayana Sharma, Azizuddin Khan
Format: Article
Language:English
Published: Nature Portfolio 2021-11-01
Series:Scientific Reports
Online Access:https://doi.org/10.1038/s41598-021-01579-7